Comparative Evaluation of the Effect of Color Factor on Desirability of Urban Furniture Case study; Masjed Hakim and Mohammadbagher Sadr Axes in Isfahan City

The color is one of the forgotten elements in designing urban spaces that can provide legible and harmonic environment for citizens in Islamic cities, according to the principles, values, beliefs and natural and climatic features. Unfortunately, the rapid growth of the urbanization phenomenon in recent decades, especially in developing countries, has dramatically changed the urban landscape, this case in Iranian cities has led to the lack of precision in using the capabilities of the color element in urban furniture, as a part of the artificial landscapes of the city. As a result it is used without any planning and standards, and thus creates confusion and lack of legibility. Isfahan as one of the most distinguished cities in central region of Iran is one of the best examples that has been able to use the color element in order to improve the quality of urban landscape and historical authenticity, maintaining and promoting its authenticity over the years, by protecting remained historical textures. The purpose of the present study is to identify suitable color factors and codes on urban furniture. In this case study, this factor has been investigated based on urban spaces of central regions of Iran with Islamic dominant culture. This research is done by using descriptive-comparative method and library documents and texts, and also the data was gathered in the context of field studies. The research findings obtained through recognizing the context of the design, statistical data as well as comparing and analyzing the color codes of two study axes (The axis of Hakim Mosque in Hakim neighborhood as the old texture, and the axis of Mohammad Bagher Sadr as the new texture in Isfahan) and also by using internal and external successful experiences and principles of using colors in them, shows that color spectrum integration in single and moving elements of urban furniture increases the legibility and identify of the environment, while using a diverse range of colors for other elements of furniture does not distort the two factors of legibility and identity.